The Reckoning

Commercial · 2025

Sixty seconds, one watchmaker and no second chances.

The Reckoning presents a watch manufacturer through the final minute before a master watchmaker closes a case. The story is told through hands, breath and sound.

Still from The Reckoning (placeholder image)

Challenge

Making a static craft feel tense on screen, without music-driven editing.

Approach

We shot with macro lenses at high frame rates and built the edit around recorded workshop sounds amplified in the mix.

Result

The sixty-second film became the brand’s main campaign piece for the year.


Project details

  • Client — Atlas Precision
  • Year — 2025
  • Discipline — Commercial
  • Location — Los Angeles, USA

Credits

  • Director — Ezra Vale
  • Production — Northlight Films
  • Sound — Iris Delgado